What's the big idea?
Making the best wine thermometer in the world did not just happen by accident. Like most great products an insight often follows having been exposed to a problem.
The creator of Kelvin; Steve Parker, once lived above a Majestic wine shop and as you might expect became a rather (happy) regular customer. Benefiting from the managers recommendations, Steve would try lots of different wines but was rather disappointed with a particular Chardonnay after the manager had strongly suggested Steve try it.
The managers response was instant; "What temperature did you serve it at?".
Steve was surprised by this question and automatically answered “from the Fridge of course, I left it overnight and drank it when it was really cold..”. It was at this point Steve received his first and most important lesson regarding enjoying wine and how temperature it can drastically affect the taste of any wine.
The manager explained that as a full white wine Chardonnay should ideally be served at around 10-12 degrees and not at around 5-6, which the fridge would cool it to. The aroma, body and flavour would all be affected and suppressed in this situation ('imagine eating frozen pizza' were his exact words).
Steve realised that most wine drinkers have two distinct temperature zones in their houses; room temperature and fridge temperature.
How could the average wine consumer chill their wine for the correct length of time to achieve the correct temperature?
And more importantly how would they know what the optimum temperature should be for the wine they were drinking?
In that moment the Kelvin Wine Thermometer range was born. At that point it was simply an idea, an idea that we could create a range of products that would bring benefit to other peoples lives by helping them experience their wine at the correct temperature (probably for the first time), just as the wine maker had intended.
When speaking to people, just average wine drinkers like you and I, it quickly became clear that most people stuck to the notion of ‘white wine from the fridge and red wine served at room temperature’. Although as a rule of thumb this was a reasonable assumption, it fell well short of delivering the best drinking experience for most wine drinkers.
Don't just take our word for it
"I'm someone who has always believed in serving wine at its ideal temperature, but, WOW, what a huge difference Kelvin makes in the way wines express themselves!"
- Jesse Becker - Master Sommelier - San Francisco
"VERY COOL, Kelvin shows you how to perfectly chill your wine and where it should be. It’s the new digital way of keeping track of your wine and this thing will ensure that you are drinking it at the right temp. It's great, a great Christmas gift!"
- Fox News - Tech Talk
"I believe that wine temperature has profound impact on the taste of wine. Kelvin will unlock the door for you to the world of fine wine, and make you adore it even more."
- Takashi Kamikatahira - Senior Sommelier - Tokyo
"Sauvignon or Shiraz at the perfect temperature, the Kelvin Duo will wirelessly monitor the your wine, even if it is in the fridge"
- T3 Magazine - December 15 - UK
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